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Responsible for all 212NYC communications and outreach, including email blasts, social network maintenance, and blog/news updates.
Michael Rotella is a digital strategist with 9+ years of program development, digital transformation and global brand management creating value and growth in omni-channel experiences. Driven by an entrepreneurial spirit, passion for innovation and curiosity for all things digital, he has a proven track record of building partnerships and turning complex business challenges into simple solutions.
Michael has joined Verizon as a Strategist on the Customer Experience Innovation team after his tenure at Citi, MetLife and SMB Consulting.
Michael holds a BS in Business Economics and Marketing from Pennsylvania State University. He is the Committee Chair of Communications & Social for 212NYC Interactive Advertising organization and is a frequent contributor to brand advisory boards, ANA, MMA, Brand Innovators, NY Tech Meet-up.