Larry Gelfand

Larry Gelfand
Vice President
Media.net

Media business leader with broad experience owning the monetization and operation of digital ad sales, business development, strategic alliances, marketing, ad operations and sales planning. Recognized for driving viable and sustainable revenue growth while recruiting and training award winning sales teams. Proven ability to partner with matrixed teams for winning new business, from concept to implementation.

Highlights include:
• Established the Media brands unique market position
• Built the presentation materials to tell the Media brands story
• Recruited world class sales and operations teams
• Leveraged senior level agency and client relationships to execute the Media brands nationwide agency roadshow
• Partnered with clients and agency’s to forge custom advertiser solutions to drive new business while setting new benchmarks for brand metrics
• Represented the Media brands capability’s at industry leading conferences and trade shows